Is all of your marketing done via forums?
You could picket events where not every attendee might be on a forum, for example. So you go along to, I don't know, a car show, hand out flyers with a code valid for 3 months or something that would identify the potential customer as a enthusiastic owner when they call for a quote. That way you can get those who aren't forum members.
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How to get a great car insurance deal in 2016
- ChrisKnottIns
- Posts: 160
- Joined: Thu Sep 03, 2015 3:25 pm
- My Generation: 4G
- Location: Hastings, East Sussex
- Has thanked: 2 times
- Been thanked: 8 times
- Contact:
Hi, yes we do most of it via forums as that's where the majority of enthusiasts hang out - we work with about 200 and we attend some of the larger clubs' annual gatherings. The key identifier for underwriters is the club membership though so we have to satisfy that requirement or we jeopardise the scheme.
We've been doing this for 33 years now and it is successful for all parties. Good to chat though - thanks.
We've been doing this for 33 years now and it is successful for all parties. Good to chat though - thanks.

CHRIS KNOTT INSURANCE
QUOTELINE: 0800 917 2274 :: CLUB CODE: LUG-213
- ChrisKnottIns
- Posts: 160
- Joined: Thu Sep 03, 2015 3:25 pm
- My Generation: 4G
- Location: Hastings, East Sussex
- Has thanked: 2 times
- Been thanked: 8 times
- Contact:
Apparently car insurance rates have risen by £100 over the last year (Daily Mail article).
If you find that your renewal with your existing provider has gone up please give us a call to see if we can beat your quote with our special car club member scheme. The scheme performs even better when the rest of the market is putting prices up (see feedback below).
We love car club members and we're mod-friendly too.
Please request a quote using one of the following methods:
1. Call 0800 917 2274 and mention this club/forum;
Phone is best as you'll be calling us when it's convenient to talk. With the other methods it's a bit hit or miss whether you can talk when we call.
2. Text QUOTE ME to 61211;
3. Complete our brief Callback Form at https://www.chrisknott.co.uk/CarQuote
Thanks,
Nick
**************
TESTIMONIALS
The fresh feedback keeps flowing in. Here is some more gathered in recent days:
“Cheapest quote I have had so far by £22” Little_ant, Integra Type-R DC2 forum
"I went with Chris Knott and the service I was given was fantastic together with a great quote on my ST and a fantastic quote on the wife's Kuga (beat the comparison sites)." ###simon###, Fiesta ST Owners Club
"I was pleased with the quote and deal I received when insuring mine with you a couple of weeks ago. Thank you." Marshy, AudiRS3OC
"I got a very good modified car insurance policy through Chris Knott and find them very helpful whenever I contact them." Robbo1987, FiestSTOC
“There's lots of good feedback from Chris Knotts on here. It's great to see, and makes a refreshing change to hear positivity about an Insurance Company.” Leonardo, Hyundai Coupe Owners Club
"Two cars insured with your good selves here. I'm hoping I stay with you at renewal too." T-800, AudiRS3 Owners Club
If you find that your renewal with your existing provider has gone up please give us a call to see if we can beat your quote with our special car club member scheme. The scheme performs even better when the rest of the market is putting prices up (see feedback below).
We love car club members and we're mod-friendly too.
Please request a quote using one of the following methods:
1. Call 0800 917 2274 and mention this club/forum;
Phone is best as you'll be calling us when it's convenient to talk. With the other methods it's a bit hit or miss whether you can talk when we call.
2. Text QUOTE ME to 61211;
3. Complete our brief Callback Form at https://www.chrisknott.co.uk/CarQuote
Thanks,
Nick
**************
TESTIMONIALS
The fresh feedback keeps flowing in. Here is some more gathered in recent days:
“Cheapest quote I have had so far by £22” Little_ant, Integra Type-R DC2 forum
"I went with Chris Knott and the service I was given was fantastic together with a great quote on my ST and a fantastic quote on the wife's Kuga (beat the comparison sites)." ###simon###, Fiesta ST Owners Club
"I was pleased with the quote and deal I received when insuring mine with you a couple of weeks ago. Thank you." Marshy, AudiRS3OC
"I got a very good modified car insurance policy through Chris Knott and find them very helpful whenever I contact them." Robbo1987, FiestSTOC
“There's lots of good feedback from Chris Knotts on here. It's great to see, and makes a refreshing change to hear positivity about an Insurance Company.” Leonardo, Hyundai Coupe Owners Club
"Two cars insured with your good selves here. I'm hoping I stay with you at renewal too." T-800, AudiRS3 Owners Club

CHRIS KNOTT INSURANCE
QUOTELINE: 0800 917 2274 :: CLUB CODE: LUG-213